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Branchless Banking and Technology

Faculty:

Language

English

Programs:

Description

Motivation

An important limitation on microfinance is the sheer cost to financial institutions of building and maintaining branch networks to reach dispersed or low-income populations. To achieve universal access at affordable rates, financial institutions will need to adapt their systems to a low-value, high-volume transactional environment and to build more flexible, scalable retail networks of points. We envision a world where people can conveniently pay into or cash out from their savings accounts, pay their regular microinsurance contributions, and receive and service their microloans, at a variety of outlets, right in their neighborhood. 

Technology can enable financial institutions and their customers to interact remotely in a trusted way through existing local retail outlets. Customers can be issued bank cards with appropriate personal identification number (PIN)-based or biometric security features, and the local store—the “banking agent”—can be equipped with a point-of-sale (POS) device controlled by and connected to the financial institution using a phone line or wireless or satellite technology. Infrastructure requirements can be further reduced by using mobile phones both to hold “virtual cards” for customers and as a POS device at the store. With appropriate technology, the cost of financial service distribution can be reduced, while still effectively controlling banking risks.

This is happening now. Brazil has seen 95,000 bank agents open up, most in the past five years, with the result that all municipalities are now covered by the formal banking system. In the Philippines and Kenya, payment services by mobile operators rely on their broad prepaid card distribution networks to double up as cash in/cash out points. In Peru, four leading banks have deployed more than 2300 banking agents. This model is being adopted also in Bolivia, Colombia, India, Mexico, Pakistan and South Africa 

Objectives 

  1. We will develop a vision for branchless banking based on the customer needs it fulfills. How does it help MFI clients?

  2. We will analyze the strategic objectives and business pre-conditions that are required in order for an MFI to be able to take advantage of branchless banking. Who stands most to gain from it?
  3. We will review the policy and regulatory aspects that are required to enable branchless banking. What are the regulatory challenges it presents?
  4. We will review and assess the emerging global experience with branchless banking solutions, both card-based and mobile phone-based. What are the early lessons from the international experience?
  5. We will discuss the practical implementation options and common problems in deploying branchless banking solutions. How large an investment is it?

Outline

  Day 1:  The logic of branchless banking

  • What is branchless banking? What ‘problems’ does branchless banking solve? What is the value to clients and MFIs?
  • The specific business opportunities for MFIs: deploying new channels, reaching new segments, enabling new products?
  • High-level categorization of technical approaches: card vs. mobile phone based
  • Status of branchless banking deployments around the world
  • Summary: What is ‘new’ about it? Why does it present opportunities now?

 

Day 2:  Using retail outlets as agents for cash in / cash out

  • The basic enabler: technical infrastructure to ensure transactions are ‘trusted’
  • The ‘customer experience’ and customer adoption issues
  • The perspective of the retail agents: what’s in it for them?
  • How to set up, manage and grow agent networks
  • Summary: Which types of financial institutions are more suited to take advantage of agent networks? What are the pre-conditions for a MFI to build an agent channel?

 

Day 3:  Transacting through mobile phones (“mobile banking”)

  • The role of the mobile phone in facilitating transactions
  • The role of mobile operators in delivering mobile transaction services
  • The ‘customer experience’ and customer adoption issues
  • Implementation models: bank-led vs. mobile operator-led vs. third party-led
  • Summary: How does mobile banking fit within an MFI’s overall channel strategy?

 

Day 4: Policy issues

  • Outsourcing of cash handling to third parties
  • Handling account opening and ‘Know Your Customer’ procedures
  • Interoperating with the national payments system
  • Outsourcing of account management and issuance of electronic money accounts
  • Summary: What are the regulatory preconditions to enable branchless banking?

 

Day 5:  The frontiers of branchless banking

  • The impact of branchless banking to-date: To what extent has it increased access to finance? What are customers using it for?
  • Who stands to gain most from branchless banking: larger banks, mobile operators, MFIs?
  • How can we promote the take-up of a broader range of financial services through branchless channels?
  • Creating networks of shared agent networks
  • Summary: What branchless banking implies for the future role and structure of MFIs?